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3DS Payment: Everything You Need to Know About 3D Secure

3DS Payment: Everything You Need to Know About 3D Secure

3DS Payment: Enhance security and fight eCommerce fraud with 3D Secure. Choose DepositFix 3D secure payment gateway for secure, risk-free transactions!

Did you know the global 3D secure payment market was worth $1.1 billion in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 12.7% from 2023 to 2030? As e-commerce fraud grows, with losses hitting $41 billion globally, 3D Secure is a must-have security measure. Visa and MasterCard created 3DS to add a strong layer of online payment security to transactions.

This technology involves three main players: the card issuer, acquirer, and an authentication server. It's designed to fight unauthorized charges. With features like risk-based assessment and better customer identification, 3DS is vital in the fight against e-commerce fraud prevention.

Key Takeaways

  • The 3D secure payment authentication market reached $1.1 billion in 2022.
  • E-commerce fraud caused global losses of $41 billion in the same year.
  • 3D Secure 2 provides a frictionless flow, making 95% of transactions smoother.
  • Implementing 3D Secure can reduce the risk of fraudulent transactions significantly.
  • Businesses benefit from a chargeback liability shift after successful authentication through 3D Secure.

What is 3D Secure?

3D Secure, also known as "Three-Domain Secure," is a way to make online shopping safer. It adds an extra step to check if you're really the one making a purchase. You might need to enter a special code or password to prove it's you.

Using 3D Secure helps protect against fraud and reduces chargeback risks. It also means merchants pay less in fees. This makes online shopping feel safer for everyone.

3D Secure connects three main areas: the Acquirer Domain, the Issuer Domain, and the Interoperability Domain. This setup helps keep online transactions safe and secure. It's a big step towards protecting online shopping.

How Does a 3D Secure Payment Work?

The 3D Secure payment process is designed to make online transactions safer. When you enter your payment details on an e-commerce site, the system checks if you need extra security. This is the start of the authentication flow.

First, the acquiring bank asks your card issuer for more information. Your card issuer then asks you for extra verification. This could be a password or a one-time code sent via SMS.

After you give this information, your card issuer checks it. If everything checks out, they confirm it back to the transaction channels. This completes your transaction. The whole process makes online payments safer, reducing the risk of fraud. 3D Secure makes this process smoother and safer, giving you confidence when shopping online.

Step
Description
1. Initiation
You enter payment details on an e-commerce site. The system checks if extra security is needed.
2. Request for Authentication
The acquiring bank asks your card issuer for additional verification.
3. User Authentication
The card issuer requests extra verification (e.g., password or one-time SMS code).
4. Verification Check
The card issuer verifies the information provided by you.
5. Transaction Approval
If authentication is successful, the issuer confirms the transaction.
6. Completion
The transaction is completed, ensuring a secure online payment experience.

Why Is 3D Secure Important

3D Secure keeps online transactions safe from fraud. As more people shop online, fraud risks grow. Businesses need 3D Secure to protect against these risks.

Using 3D Secure helps lower chargeback risks for online stores. If a transaction is checked by 3D Secure, the bank usually covers fraud losses. This helps businesses avoid big financial hits and boosts their security.

Also, the rules for online payments are getting stricter. The European Union's PSD2 and SCA rules push for better fraud prevention. With 3D Secure, companies meet these rules and strengthen their fraud defenses.

Finally, 3D Secure makes online shopping safer and more trustworthy. When customers feel their payments are secure, they're more likely to buy. This benefits both shoppers and sellers in the competitive online market.

Benefits of 3D Secure

3D Secure does more than just protect transactions. It helps prevent fraud, shifts liability, and builds trust with customers. Knowing these benefits can greatly improve your online business.

Enhanced Fraud Prevention

Fraud prevention is a major plus of 3D Secure. It adds extra steps to verify users, making it hard for unauthorized transactions. In 2023, 17% of global payments used 3D Secure, a big jump from 1% the year before. This shows how vital it is in fighting fraud.

Chargeback Liability Shift

Another big plus is the shift in chargeback liability. When 3D Secure authenticates a transaction, the bank, not the merchant, takes on fraud charges. This helps merchants avoid the financial hit from chargebacks, which can be up to 25% of their income. While adapting to 3D Secure can be tough, the long-term savings are worth it.

Improved Customer Trust

3D Secure also boosts customer trust and provides strong security for online buys. When customers know their info is safe, they're more likely to buy. The smooth authentication of 3D Secure 2.0 can also boost sales and reduce cart abandonment. This way, businesses get to be both secure and trusted by their customers.

Regulatory Compliance

For online businesses, 3D Secure meets these legal standards, especially the PSD2. This rule requires strong customer checks, making online shopping safer and keeping merchants in line with the law.

Reduced False Declines

One big problem in online shopping is false declines. About half of all online declines are real purchases. 3D Secure helps lower these false declines, letting more real transactions succeed. It also cuts down on cart abandonments, making customers happier.

Global Acceptance

3D Secure makes it easy to shop worldwide, supporting many payment types. It helps your business reach more customers globally. It works well with both traditional and mobile payments, offering a smooth shopping experience everywhere.

benefits of 3d secure

What Is 3D Secure 2.0?

3D Secure 2.0 is a big step up from the old version. It makes online shopping safer and easier. It uses new tech like fingerprint and face scans to make things better for users.

This new version aims to make the checkout process smoother. It looks at things like where you're shopping and what your browser is like. This way, it can decide if you need to do more to prove who you are.

For low-risk buys, you might not need to do anything extra. This means you can buy things online without any hassle. It helps keep you from leaving your shopping cart empty.

3D Secure 2.0 works with different security systems, like Mastercard Identity Check and Visa Secure. Stores can pick how they want to use it. They can choose to use it through a hosted checkout or APIs.

When you're checking out, the system decides if you need to do more. This makes buying things online easier and safer. It helps stores sell more and keeps your info safe.

Do Users Need to Activate 3D Secure for Online Purchases?

Usually, you don't need to manually activate 3D Secure. If your card issuer and the merchant's payment processor support it, you'll get a prompt for authentication during online payments. This two-step verification adds a crucial security layer, making sure payments are only made with your approval.

It's wise to check with your bank about enabling 3D Secure. Many banks offer guidelines to help customers set it up right. For example, Mastercard SecureCode sends a one-time code via SMS to confirm your identity, boosting your security.

Some people might get confused by 3D Secure pop-ups, thinking they're phishing. Knowing that Visa Secure and Mastercard SecureCode are real technologies can help you spot genuine requests. To keep your online shopping safe, look for the Verified by Visa or Mastercard SecureCode logos on websites. Being prepared and informed can greatly reduce risks in online payments.

What to Do If 3D Secure Authentication Fails?

If 3D Secure authentication fails, there are steps you can take. First, make sure you've entered your card details correctly. This includes the card number and expiration date. If these are wrong, it can cause authentication to fail.

Also, check that your bank's mobile number is correct. Banks often send a code via SMS for verification. If the number is wrong, you won't get the code.

If you're still having trouble, call your bank's customer service. They can help with 3D Secure issues specific to your account.

Make sure the merchant accepts your card's 3D Secure protocol. Not all merchants use this security feature. If not, try using PayPal or another card that supports 3D Secure.

If all else fails, try disabling browser extensions. Sometimes, these can block the 3D Secure page. If you still can't get past the issue, note any error messages or unusual behavior. This info can help when you talk to your bank or the merchant.

Step
Action
Details
1
Check Card Details
Ensure card number, expiration date, and CVC are entered correctly.
2
Verify Mobile Number
Confirm the phone number linked to your account for SMS codes.
3
Contact Bank
Seek help from your bank regarding 3D Secure authentication.
4
Check Merchant Compatibility
Confirm that the merchant accepts your card's 3D Secure.
5
Try Alternative Payment Methods
Use PayPal or a different card if issues persist.
6
Disable Browser Extensions
This may prevent interference with the 3D Secure page.

Improve Your Security with DepositFix 3D Secure Payment Gateway

Businesses looking to boost their transaction safety can use DepositFix. This payment gateway has a strong setup for e-commerce needs. It includes the latest tech, like 3D Secure 2.0, for better security at checkout.

3D Secure makes payments smooth for your customers. It checks important details to ensure safety. This way, you lower fraud risks and protect your business.

Using DepositFix can cut cart abandonment by up to 70%. It makes checkout fast and secure. 3D Secure 2.0 sends over 100 data points for risk checks, improving security.

DepositFix meets legal needs and builds trust with your customers. It protects your business from fraud and keeps your customers safe. Contact us for a demo and see how you can protect your business.

Conclusion

3D Secure provides security for online shopping and fraud protection. As online shopping grows, using 3D Secure helps both businesses and shoppers. It makes transactions more secure and trustworthy.

EMV 3DS has made big steps forward, making checkout smoother. This is important because many shoppers drop out because of hard checkout processes. Knowing about the latest security, like 3D Secure 2.0, helps make shopping safer and less risky. For merchants, using 3D Secure lowers the chance of fraud and shifts fraud liability.

FAQs

Can 3D Secure Be Disabled for Certain Transactions?

Yes, some merchants and payment gateways allow exemptions for low-risk transactions, recurring payments, or trusted customers, but this depends on the issuer and local regulations like PSD2 in the EU.

Does 3D Secure Work for Mobile Payments and Apps?

Yes, 3DS is designed to work across various devices, including mobile browsers and apps. The latest version, 3DS 2.0, improves the user experience for mobile authentication.

Will 3D Secure Affect Checkout Conversion Rates?

It can, but modern 3DS versions (like 3DS 2.0 and 2.2) offer a smoother experience with fewer interruptions. Frictionless authentication helps reduce cart abandonment.

Can a Business Use 3D Secure Without a Payment Gateway?

No, 3DS must be implemented through a payment gateway or processor that supports it, as it requires integration with card networks and issuers.

What Happens If a Customer’s Bank Doesn’t Support 3D Secure?

If the issuing bank doesn’t support 3DS, the transaction may be processed as a regular payment without authentication, or it could be declined depending on the merchant's settings.

Does 3D Secure Work for Subscription Payments?

3DS is typically required for the first transaction, but recurring payments may be exempt, depending on the issuer’s risk policies and regulatory requirements.

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